The consumer of counterfeit products violates environment, public health, employment, economy and public security. Even if the consumer is a victim in some cases, he can be compared to an instigator or receiver of stolen goods in other cases, which represents a high threat since this consumption supplies the traffic of counterfeit and parallel sales. The consumer favors low prices and manufacturing conditions, standards, hygiene and taxation.

Theses buyers and their irresponsible behavior create a breeding ground for the worldwide illicit trade.